Strong Start to August for NFTs
The global non-fungible token (NFT) market recorded $165 million in total sales during the first week of August 2025, marking a 20% increase from the previous week. The rise was driven by demand in digital art, gaming assets, and broader brand adoption, alongside growing confidence in blockchain-based ownership.
Industry analysts point to ongoing infrastructure improvements and expanding use cases as potential catalysts for further market growth.
Ethereum Maintains Market Leadership
Ethereum remained the dominant blockchain for NFT trading, generating $85 million in sales — a 29% weekly increase. Polygon followed with $16 million in volume, up 16%, while BNB Chain posted the largest percentage gain at 45%, reaching $15 million.
Bitcoin-based NFTs, including Runes, BRC-20, and Ordinals, also saw activity climb 6% to $14 million, signaling growing NFT interest on a network traditionally outside the NFT mainstream.
Top Performing NFT Collections
- CryptoPunks (Ethereum): Sales rose 11% from the prior week.
- Courtyard (Polygon): Volume reached $14 million, up 22%.
- Bored Ape Yacht Club (Ethereum): Sales totaled $5.9 million.
- Pudgy Penguins (Ethereum): Sales matched $5.9 million, with a 28% increase.
- SpinNFTBox (BNB Chain): Newcomer posted $5.8 million in sales.
Outlook for the NFT Sector
Market watchers suggest that the convergence of improved blockchain infrastructure, practical utility for NFTs, and expanding brand participation could sustain momentum into the year’s end. While forecasts remain speculative, recent data reflects a healthy multi-chain environment supporting the NFT economy.
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